Hisense held a new product launch event titled "The New Answer to a Good TV" for its 2026 Xiaomo E5 series, officially introducing the next-generation products: the RGB-Mini LED TV blockbuster Xiaomo E5S Pro and the highly-rated Mini LED TV Xiaomo E5S.
As the evolved successor to the 2025 online sales champion, the Xiaomo E5S Pro focuses on popularizing revolutionary RGB-Mini LED display technology, delivering a comprehensive generational leap in native color, comfortable viewing, and green energy efficiency. The Xiaomo E5S makes full-blooded Pro-level configurations standard across the board, directly addressing three core pain points of traditional TVs: screen reflection, the conflict between slim design and good sound quality, and color distortion, thereby redefining the Mini LED quality benchmark.
Leveraging the new-generation RGB-Mini LED display technology, the Hisense Xiaomo E5S Pro completely breaks free from the constraints of traditional single-color backlight technology, ending the industry's compromise between picture quality, eye health, and energy efficiency. Unlike technologies like traditional QD-Mini LED that require secondary color conversion via quantum dots, the RGB-Mini LED technology in the E5S Pro enables pure, direct emission of red, green, and blue primary colors, achieving a genuine qualitative leap in color fidelity for TV images. Simultaneously, it reduces harmful blue light wavelengths by 42% at the source, achieving hardware-level eye protection without color deviation. By eliminating the light efficiency loss associated with quantum dot conversion, luminous efficiency is significantly improved, overall power consumption is reduced by 30%, and it is cadmium-free with zero pollution, truly accomplishing native color, comfortable viewing, and green energy efficiency in one step.
The Xinxin Color & Light Synced-Control AI Picture Quality chip acts as the "super brain" for the RGB-Mini LED display, intelligently achieving three-dimensional synchronized control of light and color with 108-bit precision, independently adjusting the brightness and color of the three primary color light-emitting chips. AI Natural Halo Elimination technology optimizes image boundaries in milliseconds, AI True Color Peak Brightness increases color brightness by 80%, and AI Ultra Clarity Reconstruction Pro can upscale low-resolution content to near-4K quality, significantly enhancing immersion.
The Xiaomo E5S Pro screen utilizes a deeply customized Hisense Ink Crystal Screen 2.0, featuring an ultra-low reflectivity of 2.6% and a professional AG anti-glare layer. Screen physical transmittance is increased by 20%, resulting in clearer, more vibrant pictures while solving the problem of screen glare in sunny living rooms. Coupled with a wide viewing angle of over 178 degrees, the picture remains clear from any angle. For motion, it boasts a native 4K 180Hz fast refresh rate, supports a 330Hz frequency doubling mode, and is equipped with full-spec HDMI 2.1 interfaces. With ultra-low latency, it easily adapts to AAA gaming titles, completely eliminating motion blur and smearing.
As the undisputed reputation king of Mini LED TVs, the new Xiaomo E5S achieves leaps in seven core dimensions, making previous Pro-level full-blooded configurations standard. It precisely solves the three core pain points of traditional TVs: screen reflection, the conflict between aesthetics and sound quality, and color distortion. The Xiaomo E5S also features the upgraded Ink Crystal Screen 2.0, with screen transmittance increased by 20% compared to the previous generation, achieving excellent anti-glare performance while ensuring the picture is clear and not grayish. The Xinxin AI Picture Quality chip can reconstruct low-resolution content, improving color reproduction accuracy by 30%, making skin tones in old films appear natural and bright, with more three-dimensional and realistic facial features.
Both new models launched by Hisense are eligible for a trade-in subsidy of up to 1,500 yuan. The post-subsidy prices for the RGB-Mini LED blockbuster Xiaomo E5S Pro are: 100-inch at 14,999 yuan, 85-inch at 8,999 yuan, 75-inch at 7,799 yuan, 65-inch at 5,999 yuan, and 55-inch at 4,499 yuan. The post-subsidy prices for the highly-rated Mini LED TV Xiaomo E5S are: 100-inch at 12,999 yuan, 85-inch at 7,799 yuan, 75-inch at 6,499 yuan, 65-inch at 4,999 yuan, and 55-inch at 3,999 yuan. Additional launch benefits include up to a 2-year whole-unit warranty, free installation during the launch period, and price protection until the June 18 shopping festival. Pre-order users can enjoy up to 24 months of premium video VIP privileges. Within the first 4 hours (golden hours) of the launch day, the first 260 customers who order a 75-inch or larger model will receive an additional gift of a 1,299 yuan exercise bike.
The launch of the new-generation Xiaomo E5S series signifies that Hisense has formally established the industry's most comprehensive and technologically advanced RGB-Mini LED all-star family lineup. Relying on the core strength of Ganzhao Optoelectronics in RGB-Mini LED light-emitting chips and Hisense Visual Technology's deep expertise in self-developed picture quality chips and optical display architecture, Hisense has created a self-controlled, complete, closed-loop RGB-Mini LED full-chain technology ecosystem, solidifying its leading position in the industry. The significant release of the Xiaomo E5S Pro not only redefines the standard for a good TV with a "new answer" but also marks the official move of RGB-Mini LED TVs towards mass popularization.