4月9日周三，泡泡玛特股价表现强劲，盘中大涨5.03%，引发市场关注。分析认为，公司业绩预期向好以及资金持续买入是推动股价上涨的主要因素。
根据华兴证券最新研报，泡泡玛特2024年业绩强劲，收入同比增长107%、调整后净利润同比增长172%。管理层预计2025年收入同比增长50%、利润率进一步提升。研报指出，公司年初至今国内及海外市场均维持强劲销售势头，新项目亦在按部就班推进。这些积极因素提振了投资者信心。
资金面上，南向资金连续7个交易日增持泡泡玛特股票。4月8日单日净买入64.30万股，截至当日收盘，港股通共持有泡泡玛特20507.30万股，占流通股15.27%。持续的资金流入为股价上涨提供了有力支撑。
此外，市场对泡泡玛特的长期发展前景保持乐观。公司正从单一的潮玩零售商向全球化的IP运营公司转型。近期发布的《因为独特：泡泡玛特创始人王宁从杂货铺到IP世界的跋涉》一书中，详细介绍了公司的发展历程和未来战略，进一步增强了投资者对公司长期成长性的信心。
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