STAR SHINE HLDG has announced that through the persistent efforts of its management team, the Group has successfully established various forms of collaboration with internationally renowned intellectual property partners. These partnerships aim to enhance the Group's market position through product differentiation and brand asset development, thereby creating commercial value. Recently, the company has been utilizing the IP from a series featured on an international streaming platform to design, manufacture, promote, and sell a range of merchandise. It has opened a pop-up store in a Hong Kong shopping mall and launched an online store for selling these products. Investment in and management of IP assets will continue to be a key business focus for the Group, covering a full-service chain from IP incubation and operation to commercial value development. Leveraging its supply chain procurement capabilities, the company promotes synergistic development across the entire IP industry supply chain through process control and resource integration, fostering a new generation of integrated IP operation models.
As artificial intelligence continues to gain traction across various industries, AI technology is increasingly being integrated into enterprise solutions to enhance operational efficiency and drive innovation. In response to the rapid adoption of AI, the Group is consistently investing in AI technologies to improve operational efficiency. This includes enhancements to its Enterprise Resource Planning system, AI-driven products, personalized AI features in applications and solutions, and e-commerce platforms. Key applications include the Sisoft system for automated product design and the StarChase data system for supply chain procurement. These analytical tools help the Group strengthen its capabilities in demand forecasting, inventory management, and overall efficiency improvement.
With AI technology being widely applied across the Group's operations, it is now exploring the establishment of its own AI infrastructure and Software-as-a-Service capabilities to support its AI-driven business initiatives. To explore opportunities in the development and implementation of AI infrastructure and software, the company has signed memoranda of understanding with well-known suppliers of AI technology, computing power, and solutions, all of which are independent third parties. These AI service providers specialize in cloud computing power, green energy AI data centers, integrated smart computing support solutions for source-grid-load-storage systems, customized core algorithms, and industry-specific model training. Through these strategic partnerships, the Group will be able to advance its AI technology development and explore commercial solutions and opportunities in the market.
The Board of Directors believes that this strategic move into AI solutions aligns with the Group's long-term development strategy. By integrating AI development with its core competencies and resources, the Group aims to enhance operational efficiency, optimize supply chain processes, and create added value for customers. The company remains committed to diversifying its revenue streams by actively seeking new business opportunities, thereby strengthening its business model, operations, and financial condition. This approach also promotes the development of sustainable business models with growth potential, which is in the best interests of the company's shareholders. The Group will continue to monitor market developments in AI solutions such as cloud computing power and smart computing support solutions, exploring suitable opportunities to drive sustainable growth.