On October 23, Chagee Holdings Limited opened its largest store in Malaysia in Kuala Lumpur. Within just three days of the opening, thousands of consumers registered as new members. On the same day, another flagship store was launched in the Mid Valley shopping area of Kuala Lumpur. Currently, Chagee has opened a total of 200 stores in Malaysia. The largest store is strategically located at a bustling intersection in the Bukit Bintang area of Kuala Lumpur, one of the most frequented destinations in the city. The store spans two floors, with the second floor featuring workstations and relaxation areas where consumers can work and socialize. In addition, on October 17, Chagee opened a storefront exceeding 200 square meters in Manila, Philippines. This location is in the Glorietta4 shopping mall and is currently the largest Chagee store in the Philippines. Chagee entered the Philippine market on August 29 this year, opening three stores simultaneously. In the three days following the openings, these three stores collectively sold over 23,000 cups of beverages. In 2025, the synergy of Chagee’s operations in several Southeast Asian markets is becoming evident. Recently, the company has collaborated with the IP of Pop Mart in four countries, including Malaysia and Singapore, launching a new product, “Qingyu Xiangti.” According to their second-quarter financial report, overseas GMV has seen a year-on-year increase of 77.4% and a quarter-on-quarter rise of 31.8%.