迪士尼公司组建全新企业营销架构 任命阿萨德·阿亚兹为首席市场与品牌官

美股速递
Jan 15

迪士尼公司宣布对企业营销体系进行战略性重组,正式成立全新的企业营销组织架构。在此次架构调整中,公司任命阿萨德·阿亚兹担任首席市场与品牌官这一关键职务,全面负责集团层面的品牌战略与市场营销事务。这一举措标志着迪士尼正进一步整合全球营销资源,以强化品牌协同效应,提升市场影响力。

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