美国人造肉巨头别样肉客（BYND）今日盘中股价大跌5.11%，引发市场关注。
消息面上，该公司近期已全面退出中国市场，包括关闭天猫、拼多多等电商平台旗舰店及停止浙江嘉兴生产基地运营。据SEC文件显示，其在华业务已于2025年第二季度末"基本停止"，相关重组措施产生170万美元费用并加剧亏损。市场分析指出，中国消费者对植物肉接受度低、本土品牌竞争加剧及产品价格过高是导致其败走中国市场的主因。
美国人造肉巨头别样肉客（BYND）今日盘中股价大跌5.11%，引发市场关注。
消息面上，该公司近期已全面退出中国市场，包括关闭天猫、拼多多等电商平台旗舰店及停止浙江嘉兴生产基地运营。据SEC文件显示，其在华业务已于2025年第二季度末"基本停止"，相关重组措施产生170万美元费用并加剧亏损。市场分析指出，中国消费者对植物肉接受度低、本土品牌竞争加剧及产品价格过高是导致其败走中国市场的主因。
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