A high-quality new option for coastal getaways has arrived.
On September 26, the signing ceremony for "A Covenant with the Sea, YIN Enters the Azure" between Azure No. 1 and YIN HOTELS was held at Ocean Spring Coast in the Beidaihe New District of Qinhuangdao, marking the official entry of the premium boutique resort hotel YIN HOTELS into Ocean Spring Coast.
Attending the signing ceremony were Wang Honghui, Executive Director and Executive President of Sino-Ocean Group, Zhang Xiaoyan, General Manager of Sino-Ocean Group's Beijing Company, Liu Dongpeng, General Manager of Ocean Spring Coast, Zhao Yue, General Manager of the Ocean Spring Coast Development Project, and Luo Ding, Founder and Chairman of Tiandi Youda Mei.
YIN HOTELS operates under Tiandi Youda Mei and is a domestic premium boutique resort hotel brand with a strong aesthetic identity. It focuses on high-quality resort product design, spatial creation, and refined operational services, and has developed mature models in brand system building, spatial aesthetics, and standardized service processes, making it a boutique hotel brand whose popularity in the resort market has continued to rise in recent years.
Under this collaboration, YIN HOTELS will enter Azure No. 1, the core cluster of Ocean Spring Coast. This cluster is only about 150 meters from the coastline and offers just 98 six-story low-density sea-view flats, each with its own sea-view terrace, making it a scarce front-line coastal product in the Bohai Rim region. Together, the two parties are implementing a new model of "real estate products + professional hotel entrusted operation and management," providing visitors with a front-line coastal resort accommodation experience while also offering owners professional entrusted operation services. This model introduces a mature high-end resort operation system and refined service approach into the Ocean Spring Coast community, further improving the coastal resort service chain.
As a coastal resort destination that Sino-Ocean Group has cultivated in Qinhuangdao for 14 years, Ocean Spring Coast centers on the theme of "sports vacation." It has already introduced the northern headquarters base of the China Yachting Association, built more than ten sports venues including a pickleball center and a golf practice range, and continues to host a number of sea and beach events. It receives about 3 million visitors annually, and hundreds of homestays have achieved an occupancy rate of nearly 90% during the summer, forming a stable foundation of resort visitor flow. With the successive arrival of high-end hospitality brands such as YIN HOTELS, the coastal resort business format is becoming more complete and will also provide more high-quality coastal vacation choices for visitors from the Beijing-Tianjin-Hebei region and across the country.