Data collected over the past 24 hours indicates that the average retail price for ten major Chinese liquor products increased on February 16. If one bottle of each of the ten products were sold as a bundle, the total price would be 9,198 yuan today, up 25 yuan from the previous day, reaching the highest level in nearly six days. Pre-Chinese New Year consumer demand is gradually being released, with some individual products showing stronger pricing, providing support to the overall average.

The liquor market today displayed a broad upward trend, with seven of the ten major products rising, two declining, and one remaining unchanged. Among the gainers, Luzhou Laojiao Guojiao 1573 led with an increase of 7 yuan per bottle, reaching the 900 yuan mark and matching its highest level in 30 days. Xijiu Junpin followed, rising by 6 yuan per bottle. Premium Moutai and Gujing Gongjiu Gu 20 both increased by 5 yuan per bottle. Crystal Jiannanchun saw a modest rise of 2 yuan per bottle, also hitting a one-month high. Wuliangye普五八代 and Qinghua Fen 20 edged up by 1 yuan per bottle. Among the decliners, Yanghe Dream Blue M6+ and Qinghualang both decreased slightly by 1 yuan per bottle. Flying Moutai remained unchanged at 1,780 yuan per bottle.

The daily data is sourced from approximately 200 collection points reasonably distributed across major regions nationwide, including but not limited to designated distributors, independent dealers, e-commerce platforms, and retail outlets. The raw sampling data consists of actual final retail transaction prices from these points over the past 24 hours, aiming to provide objective, authentic, scientific, and fully traceable data on the market prices of well-known liquors. Since the official iMoutai platform began selling Guizhou Moutai Flying Fairy at 1,499 yuan per bottle around New Year's Day and Premium Moutai at 2,299 yuan per bottle starting January 9, the gravitational pull of this new sales channel on the average retail prices of these two products has gradually become apparent. The daily prices follow a calculation rule weighted by actual transaction volume, and verifiable transaction prices are increasingly being incorporated into the calculation of the final retail prices for Flying Moutai and Premium Moutai.

Regarding market analysis for the liquor industry, the latest tracking of the Chengdu liquor market shows that as the Spring Festival approaches, characteristics of a peak sales season are becoming evident, with accelerated sales momentum for Luzhou Laojiao Guojiao 1573 and Wuliangye普五八代. Channel feedback indicates that Wuliangye distributor payment collections are progressing as scheduled, with a rapid shipment pace. Following price adjustments, terminal sales for普五八代 are expected to outperform the same period last year. Luzhou Laojiao distributors have seen accelerated sales velocity over the past 20 days, with the manufacturer implementing a price support strategy and replenishing stock based on sales, maintaining healthy inventory levels. At the retail price level, transactions for high-proof Luzhou Laojiao Guojiao 1573 in Chengdu tobacco and liquor stores remain stable between 870-950 yuan per bottle, while普五八代 trades between 800-850 yuan per bottle. Both brands exhibit strong consumer loyalty, with price differentials having limited impact on purchasing decisions. Concurrent investment advice suggests that after a four-year adjustment period, the liquor sector is poised for a new development cycle by 2026, with core recommended stocks including Kweichow Moutai Co.,Ltd., Luzhou Laojiao, and Shanxi Xinghuacun Fen Wine.