Duolingo, Inc. (DUOL) shares are soaring 5.52% in pre-market trading on Monday following positive analyst actions and optimism about the company's ability to leverage artificial intelligence (AI). The language-learning platform received a double boost from Wall Street, with Keybanc upgrading the stock to "overweight" and Citigroup initiating coverage with a "buy" rating.
Keybanc analysts, led by Justin Patterson, set a price target of $460, citing multiple growth drivers including product updates, viral social marketing, and expansion into new markets like China. They believe Duolingo's strong product and marketing capabilities will continue to grow its audience. Meanwhile, Citigroup analyst Ygal Arounian initiated coverage with a $400 price target, arguing that Duolingo has long-term staying power in the education-technology space.
Both firms emphasized that fears of AI encroachment are overblown, with Duolingo more likely to benefit from AI integration than be harmed by it. The company's expansion beyond language learning into areas such as chess and music education, coupled with its effective gamification and engagement strategies, are seen as key strengths. Analysts also noted Duolingo's potential for price increases in mature markets and its ability to withstand new AI-powered competitors due to its scale advantage and strong user engagement.