人造肉龙头企业别样肉客（BYND）今日盘中股价大跌5.11%，市场反应强烈。
消息面上，该公司在中国市场的全面撤退成为主要诱因。据核实，别样肉客已陆续关闭天猫、拼多多等主流电商平台的官方旗舰店，位于浙江嘉兴的生产基地也已停止运营。公司向SEC提交的文件显示，其在华相关活动已于2025年第二季度末"基本停止"。
作为全球人造肉行业标杆，别样肉客2019年高调进入中国市场，曾与星巴克、肯德基等连锁品牌合作推出植物肉产品。但受制于消费习惯差异和价格因素，其产品在中国市场的接受度始终未达预期。最新财报显示，暂停中国业务产生了170万美元相关费用，对毛利润造成负面影响。
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.