惠康与中粮香港达成战略合作 首年销售目标突破1亿港元

美股速递
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惠康超市与中粮集团香港公司正式宣布建立战略合作伙伴关系,双方共同设定首年度销售额目标将超过1亿港元。此次合作将整合惠康在香港零售市场的渠道优势与中粮集团的供应链资源,通过联合采购、产品定制及市场营销等多维度协作,为香港消费者提供更丰富的优质食品选择。

业内人士指出,此次合作有望进一步提升双方在港澳地区的市场竞争力。值得注意的是,作为惠康母公司,牛奶国际控股有限公司(Dairy Farm International Holdings Ltd)近年来持续通过战略合作强化其亚洲零售网络布局,此次与中粮香港的联手被视为其拓展大中华区业务的重要举措。

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