美鹰服饰强劲势头反映牛仔服饰的实力

投资观察
Dec 04, 2025

1253 ET - Raymond James 分析师在一份报告中表示,美鹰服饰(American Eagle Outfitters)旗下品牌的改善结果反映了其关键牛仔服饰业务的强劲表现,以及其营销活动的持续成功。分析师指出,由于部分库存缺货,该品牌的女性业务在最新财季表现不佳,但其对牛仔服饰的重视在期末阶段取得了更好的成绩。尤其是在线流量显著增加,主要受到与Sydney Sweeney和Travis Kelce合作的活动推动,这些活动提升了对牛仔服饰的需求。

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