Benchmark分析师Mike Hickey表示，AppLovin Corporation正迈入新的增长阶段。这家移动广告和营销公司本月加入标普500指数后，将获得更高的市场关注度和机构投资者持股。
AppLovin Corporation本月还开放了其国际广告管理器，并计划在10月推出自助服务广告模式。Hickey指出，AppLovin Corporation目前是美国第三大电商广告平台，市场份额约为4%，相比之下Meta Platforms, Inc.占据70%的份额，谷歌占据20%的份额。
Hickey表示，由于AppLovin Corporation的潜在广告客户中只有不到10%已经加入平台，因此该公司在扩大市场份额方面还有很长的发展空间。
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