Recently, if you browse social media or chat with family, you'll definitely see everyone talking about "national subsidies." That's right, the national consumer subsidy program that was paused for two months has finally restarted! The Ministry of Finance confirmed that the third batch of 69 billion yuan in central fiscal funds was fully allocated by the end of July, with applications opening comprehensively from August 26. Moreover, the fourth batch of 69 billion yuan is expected to be distributed again in October, gradually implementing the annual target of 300 billion yuan in subsidies.

So far, only 138 billion yuan remains available for claims, accounting for 46% of the annual quota, meaning funds are limited and will be exhausted once used up. The nationwide unified deadline is December 31, 2025, at 24:00, which means everyone's "golden subsidy grab" time is only 130 days remaining.

This round of national subsidies is unprecedented in scale, covering multiple sectors including home appliances, 3C digital products, automobiles, and home renovation. It represents the most comprehensive and substantial subsidy policy in recent years. For consumers planning to buy new devices, replace cars, or undertake renovations, now is the optimal opportunity – hesitation might mean missing out.

The subsidy claiming process is simple and can be completed through the JD.com app online. For home appliance and furniture subsidies, just search "home appliance subsidy 551" on JD.com for up to 2,000 yuan instant discounts. The entry point for mobile phone and digital product subsidies is searching "phone subsidy 900" or "digital subsidy 114" on JD.com, offering up to 500 yuan deductions. Additionally, you can search "red envelope 800" on JD.com to receive daily universal red envelopes worth up to 1,888 yuan.

A useful tip: first search these keywords once in the JD.com app and save them to your search history, then you can simply click to access them daily for direct claiming.

From a policy background perspective, this year's national subsidy total scale is 300 billion yuan, distributed in four batches. The first two batches have been distributed, the third batch of 69 billion yuan was allocated by the end of July and opened to consumers from August 26. The fourth batch of 69 billion yuan will be added in October. Currently, only 138 billion yuan remains available for claims, stopping when exhausted. Combined with the clear conclusion timeline of December 31, 2025, at 24:00, this four-month time window appears particularly urgent.

The subsidy scope is also "historically the broadest." Home appliance and household categories include air conditioners, refrigerators, washing machines, televisions, water purifiers, dishwashers, robot vacuums, integrated stoves, range hoods, water heaters, gas stoves, and comprehensive lighting, doors and windows, smart home systems, smart toilets, etc. Subsidies are divided according to energy efficiency levels: Level 1 energy efficiency products receive 20% subsidies with a maximum of 2,000 yuan per item; search "home appliance 114" on JD.com for large discount coupons that stack with national subsidies for better deals. Level 2 energy efficiency receives 15% subsidies with a maximum of 1,500 yuan per item.

3C digital categories include phones, tablets, smartwatches, etc., limited to models under 6,000 yuan, with a 15% subsidy rate and maximum subsidy of 500 yuan.

Automotive subsidies are equally attractive, offering up to 20,000 yuan for purchasing new energy vehicles after scrapping old cars, and up to 15,000 yuan for fuel vehicles, but invoicing must be completed before the end of 2025 and claims submitted before January 10, 2026.

Home renovation categories are also included in the national subsidy scope, with tiles, flooring, bathroom fixtures, energy-efficient doors and windows, and aging-friendly modifications on the subsidy list. Rates range from 8% to 30%, with single items saving up to 5,000 yuan.

Claiming through the JD.com platform is also convenient. Three steps complete the process: grab coupons, place orders, and receive funds. Note that different regions have different coupon release times – Jiangsu and Zhejiang typically release at 10 AM, Shandong at 9 AM, while Sichuan and Jilin have special arrangements. It's best to enter the page five minutes early, and grabbed coupons must be used within 48 hours. Orders must use JD.com Pay or UnionPay QuickPass, with the payer's name matching the subsidy applicant. After approval, subsidies arrive the next day.

Notably, local subsidies can stack with national subsidies. For example, Guangdong's "Yue Huan Xin," Jiangsu's "Su Xin Consumption," Shanghai's "Hu Hui Gou," and other policies all support combined use with national subsidies. Taking Guangzhou as an example, buying a 150,000 yuan new energy vehicle can enjoy national subsidy of 20,000 yuan + local subsidy of 3,000 yuan + automotive promotion of 10,000 yuan, totaling savings of up to 33,000 yuan. For home appliances and renovation products, some regions' local subsidies can reach up to 10%, and when combined with national subsidies, the total subsidy rate can reach up to 40%.

Why act quickly? The reasons are simple: first, quotas are running low with only 138 billion yuan remaining, stopping when exhausted; second, the scale is unprecedented, with 20% subsidies for home appliances and up to 20,000 yuan for automobiles being the highest levels in years; third, fairness is enhanced with new dual verification mechanisms using ID cards and old device serial numbers, making it harder for scalpers to exploit and giving ordinary consumers real opportunities to benefit.

Final reminder: for categories involving document submission like automobiles and home renovation, prepare materials in advance including ID cards, car purchase invoices or renovation contracts, and old device certificates to avoid missing approval due to incomplete documentation. Search "home appliance subsidy 551" on JD.com for up to 2,000 yuan instant discounts.

You can also set a phone reminder for December 31, 2025, this important date, so you don't let the "last train" of national subsidies slip away quietly. Now is the optimal time for action. If you plan to replace home appliances, buy digital products, purchase vehicles, or undertake renovations, prepare your JD.com claiming keywords in advance, set coupon-grabbing alarms, and put this substantial national subsidy money directly into your pocket.