TKO集团控股(TKO Group Holdings)今日盘中股价大涨5.11%,主要受益于其子公司UFC(终极格斗锦标赛)与派拉蒙达成的一项重大转播协议。
根据最新消息,Skydance旗下的派拉蒙与TKO集团控股签订了一份为期七年、价值约77亿美元的版权协议。从2026年开始,派拉蒙将成为UFC在美国的独家转播平台。根据协议,派拉蒙将在其Paramount+流媒体服务上播放UFC在美国的全部13场编号赛事和30场Fight Nights,并在CBS广播网上同步播出部分编号赛事。这意味着派拉蒙平均每年将向TKO集团支付11亿美元的版权费用。
这笔交易对TKO集团具有重大意义。UFC作为全球最大的综合格斗赛事,每年举办约43场现场赛事,在美国拥有约1亿粉丝,全球近9.5亿广播和数字家庭。这项新的转播协议不仅为TKO集团带来可观的收入,还有望进一步扩大UFC的影响力和观众群。投资者对这一发展反应积极,推动TKO集团股价显著上涨。
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