BAOZUN-W Reports Q4 2025 Net Revenue of RMB 3.2 Billion, Up 6% YoY; Concludes Three-Year Strategic Overhaul
Stock News
Mar 25
BAOZUN-W (BZUN.US, 09991) announced its unaudited financial results for the fourth quarter ended December 31, 2025, on March 25, 2026. The financial report indicates that the company's net revenue for Q4 2025 reached RMB 3.2 billion, marking a 6% increase compared to the same period last year. Non-GAAP operating profit was RMB 200 million, surging 91% year-over-year. For the full year, net operating revenue totaled RMB 9.9 billion, also up 6% year-over-year. Non-GAAP operating profit was RMB 130 million, with Non-GAAP net profit attributable to the parent company turning profitable. Cash flow from operating activities amounted to RMB 420 million, an increase of over 300% compared to the previous year.
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