铜师傅(00664)今日盘中大幅上涨11.94%，引起了市场的高度关注。
消息面上，此次股价异动与公司最新的业务动态密切相关。据悉，铜师傅与热门国产动画《凡人修仙传》合作的系列周边产品上市销售，开售仅3小时销售额便突破2200万元，销售表现异常火爆。根据2025年度动漫市场分析报告，《凡人修仙传》以全年累计26.14亿次的播放量位居国产动画榜首，是当年最具影响力的作品之一，其强大的IP效应为合作产品带来了巨大的市场关注度和消费潜力。
此外，券商研报也给予了公司积极评价。方正证券此前发布研报指出，铜师傅凭借其原创设计及古法工艺形成的壁垒，产品正从高价收藏向亲民消费延伸，同时加速线下渠道布局，并效仿小米构建“铜粉”用户社群以增强用户粘性。公司还基于其工艺体系拓展产品材料边界，通过细分子品牌布局黄金、银质及塑料文创产品，打开了远期成长空间。此次与顶级动漫IP的成功合作，进一步验证了公司破圈触达更广泛消费群体的能力，增强了投资者对其未来发展的信心。
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