In recent years, CPIC has adhered to the principle of "putting people first" and deeply practiced the service philosophy of "responsibility, wisdom, and warmth." The company has initiated a "serving the people" movement throughout its entire system, deeply exploring distinctive practices in livelihood areas such as elderly care and disability assistance, inclusive insurance, disaster prevention and reduction, and rural revitalization. As the 2025 Financial Education Promotion Week approaches, CPIC has launched a series of "serving the people" promotional campaigns, vividly demonstrating the responsibility and commitment of CPIC employees who are rooted in frontline work and safeguarding people's livelihoods. CPIC has transformed its belief that "insurance makes life better" into concrete actions to relieve people's difficulties and address their concerns, practicing its original mission of finance serving the people while resonating with the times, measuring livelihood needs with precise services, and writing a contemporary answer sheet for protecting people's better lives with solid guarantees.

The following is the first installment of the "serving the people" promotional series.

Comprehensive Disaster Livelihood Insurance Safeguarding Life and Property Security

【Case Source】 CPIC Property & Casualty Qingdao Branch

【Case Highlights】 Establishing a people-benefiting system of "emergency warning + risk protection," using radar warnings, disaster prevention drills, and efficient claims processing as key measures to effectively reduce losses caused by disaster accidents among residents.

【Case Overview】 CPIC Property & Casualty Qingdao Branch actively serves the Qingdao Comprehensive Disaster Livelihood Insurance project. In 2024, it provided nearly 100 million yuan in disaster livelihood risk protection coverage for 550,000 households and 1.71 million residents in the island city.

Through the "Risk Radar System," CPIC Property & Casualty Qingdao Branch innovated risk reduction services, automatically tracking typhoon prediction paths, screening disaster-prone areas, and sending one-on-one early warning information to local customers to assist in disaster prevention, reduction, and relief. Based on the risk characteristics of various areas in the island city, CPIC Property & Casualty Qingdao Branch service personnel proactively entered disaster-prone community streets to conduct various forms of disaster prevention publicity and education activities, enhancing public disaster prevention knowledge dissemination and self-rescue and mutual rescue skills, continuously strengthening residents' disaster prevention and reduction awareness. For areas already affected by disasters, green express claim channels were opened, procedures were simplified, and the same-day settlement rate for reported cases reached 98%.

In August 2024, Qingdao suffered continuous heavy rainfall, significantly impacting residents' lives and property safety. CPIC Property & Casualty Qingdao Branch responded immediately upon hearing about the flood situation, promptly activated emergency plans, quickly calculated residents' disaster losses, provided rapid compensation, helped people rebuild their homes, resume production and daily life, and reduced economic burdens, giving ordinary people a solid sense of security. Mr. Liu, who lives in Laoshan District, specially presented a banner to the branch after receiving disaster compensation, expressing high recognition for the company's products and services.

"Small protection" supports "big livelihood." Comprehensive disaster livelihood insurance is a profound interpretation of insurance companies' mission and responsibility, and a vivid practice of the people-centered development philosophy.

Good Insurance Pays Proactively Making Claims Simpler

【Case Source】 CPIC Life Insurance Hunan Branch

【Case Highlights】 Leveraging big data, artificial intelligence, and other technological means to transform claims services from "passive waiting" to "proactive service," actively providing customers with efficient, professional, and warm claims services.

【Case Overview】 In November 2024, CPIC Life Insurance Hunan Branch launched a pilot proactive claims service. Mr. Pan completed the proactive claims service authorization with the assistance of the company's insurance agent. That same month, Mr. Pan suddenly experienced left limb weakness symptoms and was later diagnosed with cerebral hemorrhage sequelae at the hospital, recovering and being discharged by the end of the month. Since Mr. Pan had previously authorized the service, CPIC Life Insurance Hunan Branch learned about Mr. Pan's hospitalization immediately, proactively contacted and visited him, and assisted in quickly processing his claim. The claim payment was credited on the same day, with only one day between the incident and the claim report.

Mr. Pan remarked: "Previously, I had to report claims myself, often forgetting due to unclear procedures. After authorizing the proactive claims service, I received the company's care before even reporting the claim. I was very surprised and moved, and I praise CPIC's service!"

The insurance agent also commented: "Many customers buy insurance but don't remember the coverage scope and don't report incidents when they occur, preventing them from using insurance to resist risks in time. Proactive claims service can effectively avoid this situation, allowing customers to receive proactive claims service immediately. I must deliver this excellent service to customers."

CPIC interprets the true meaning of "serving the people" through concrete actions, actively fulfilling social responsibilities, protecting health with professionalism, and conveying care with warmth.

Practicing "Finance Serving the People" through "Proactive Claims"

【Case Source】 Pacific Health Insurance Guangdong Branch

【Case Highlights】 Through proactive reminders of additional compensation and waiving some claim materials, the company effectively protected the legitimate rights and interests of financial consumers.

【Case Overview】 In July 2024, customer Ms. Li purchased Pacific Health Insurance's "Blue Medical Insurance" "Pacific Internet Children's Long-term Critical Illness Insurance" for her one-month-old child, with a basic coverage amount of 800,000 yuan and 200% additional compensation for rare diseases. In January 2025, Ms. Li's child was diagnosed with an extremely rare genetic disease during routine metabolic disease screening. Ms. Li submitted a claim application to Pacific Health Insurance Guangdong Branch, requesting only the basic coverage of 800,000 yuan, unaware that the disease qualified for rare disease additional compensation under the policy terms, and lacking materials due to not conducting specialized genetic disease testing for newborns.

Faced with this situation, Pacific Health Insurance Guangdong Branch initiated "proactive claims." The claims team, together with medical experts, confirmed within 24 hours that the rare disease diagnosed in the child qualified for additional compensation. Considering the customer's financial pressure that prevented additional testing, they decided to waive the requirement for specialized examination reports. In mid-March 2025, the total amount of 2.4 million yuan, comprising 800,000 yuan basic compensation and 1.6 million yuan rare disease compensation, was fully credited to the account. The process took only 20 days from application to payment, far exceeding the industry average claim processing time for high-value cases. The claim payment can cover the child's special formula, medication, and rehabilitation costs for the next three years, helping Ms. Li's family avoid "poverty due to illness." Pacific Health Insurance Guangdong Branch also took this opportunity to partner with the Rare Disease Care Association to conduct "Rare Disease Protection Public Welfare Activities," disseminating genetic disease screening and insurance protection knowledge to 200 newborn families, promoting the concept of "early protection, early screening."

Behind the huge claim payment is CPIC's profound practice of the "finance serving the people" philosophy, interpreting insurance's responsibility and commitment through concrete actions - making every policy a solid shield for consumers against risks.

Precise Claims Processing Demonstrating Responsibility

【Case Source】 Tai'an Agricultural Insurance Shanghai Branch

【Case Highlights】 Facing losses caused by typhoon weather to farmers, the company actively responded by conducting surveys and loss assessments, activated green claim channels, and achieved rapid claim payment, ensuring agricultural production safety.

【Case Overview】 Typhoon "Zhujiecao," the 8th typhoon of 2025, made landfall along the coast of Zhujiajian Island in Zhoushan City, Zhejiang Province, on the morning of July 30, and made a second landfall along the coast of Fengxian District, Shanghai, at around 4:40 PM that day. Tai'an Agricultural Insurance Shanghai Branch responded swiftly and actively to fully ensure agricultural production safety.

On the morning of July 31, Tai'an Agricultural Insurance Shanghai Branch received consecutive reports from a vegetable cooperative in Songjiang District and farmer Mr. Yang, stating that their greenhouse plastic films were damaged by Typhoon "Zhujiecao." Survey personnel arrived at the disaster site in less than 10 minutes, quickly conducting on-site surveys and loss assessments, precisely determining the damaged area and extent. Green claim channels were simultaneously activated, with efficient backend coordination. That afternoon, a claim payment of 5,159.23 yuan was precisely paid to the accounts, covering 8.16 acres of damaged greenhouse films. This timely payment provided the most rapid and powerful support for the cooperative and farmers to resume production. "We reported in the morning, and the money arrived in the afternoon. This really solved our urgent problem!" the affected farmers praised continuously.

Facing disasters, CPIC actively practices its commitment to "serving agriculture and protecting people's livelihoods" through careful deployment, efficient response, and professional services, building a solid barrier for Shanghai's modern urban agriculture and protecting citizens' "vegetable baskets."