供应链变革助力Shake Shack业绩增长——市场快讯

投资观察
Jan 13

Shake Shack首席运营官斯蒂芬妮·森特尔在行业会议上透露,公司正通过供应链多元化策略提升竞争力。她指出,仅数月前这家汉堡连锁企业仍依赖单一供应商提供核心原料,而当前引入新供应商促进内部竞争的做法已初见成效。

森特尔强调,该策略不仅优化了供应链响应速度,使食材运输时间大幅缩短,更能保障送达门店产品的鲜度。她特别表示:"竞争虽常被视为贬义词,但对我们的业务实则具有积极意义。"

此次供应链重组被视为Shake Shack在通胀压力下提升运营韧性的关键举措。通过建立多源供应体系,企业既能平抑原材料价格波动,又可降低突发性断供风险。

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