The Canton Fair, known as "China's No. 1 Exhibition," remains highly popular after 69 years, while the 8th China International Import Expo (CIIE) set a new record in intended transaction value. The recent "Double 11" shopping festival also attracted numerous overseas brands to Chinese platforms. These events highlight the dynamic collaboration between China and the world, showcasing the vibrancy and vast potential of China's super-sized market.

At the CIIE, companies from around the globe introduced 461 new products, technologies, and services—over 200 of which were global debuts—ranging from AI-powered hearing aids to cybernetic unmanned electric vehicles and Peru’s "desert crispy berries." The Canton Fair drew more than 310,000 overseas buyers from 223 countries and regions, with a nearly 10% increase in participants from Belt and Road partner nations. This year’s CIIE saw participation from 155 countries, regions, and international organizations, along with 290 Fortune 500 and industry-leading enterprises, setting new highs in both exhibitor numbers and exhibition space.

One exhibitor remarked, "At the Canton Fair, you can find anything you need," while a foreign media outlet noted, "CIIE’s success isn’t just measured by scale or transactions, but by the willingness of nations to engage, invest, and collaborate for a shared future." As global businesses flock to China, the country’s reputation as "fertile ground for international investment" continues to strengthen, with the consensus that "believing in China means believing in tomorrow."

China’s market appeal, often described as a "magnetic effect," stems from its 1.4 billion population, the world’s largest middle-income group, nearly 190 million business entities, and retail sales expected to exceed 50 trillion yuan this year. As the world’s second-largest consumer and import market, China offers vast opportunities—from high-tech innovations like controllable-expansion vascular stents and humanoid robots to niche products like Gambian cashews, Burundian avocados, and Honduran shrimp.

China’s market strength lies not only in its sheer size but also in its openness and commitment to shared global prosperity. The 20th CPC Central Committee’s Fourth Plenum emphasized promoting reform and development through openness while sharing opportunities with the world. This vision is reflected in policies like shortened negative lists for foreign investment and expanded visa-free access, fostering a thriving environment for global businesses.

From smart farms with drones to automated factories, bustling cross-border e-commerce platforms to low-carbon future communities, China’s high-quality development offers fertile ground for innovation and green growth. As one foreign enterprise noted, "China presents ‘must-have’ opportunities in green transformation, industrial upgrades, and collaborative ventures with Chinese firms going global."

This year, major foreign-funded projects have accelerated in China, with 48,921 new foreign-invested enterprises established from January to September—a 16.2% year-on-year increase. Many global firms affirm that partnering with China means seizing future growth, declaring, "Abandoning China’s market is forfeiting a ticket to the next decade’s expansion."

From the Canton Fair’s "global trade, mutual benefit" ethos to the CIIE’s "Eastern promise" at the "Four-Leaf Clover" venue, from "Double 11’s" global reach to Hainan Free Trade Port’s upcoming island-wide customs closure on December 18—China’s vast market continues to demonstrate its advantages, unleash potential, and radiate vitality. The story of China and the world’s win-win cooperation is only growing more compelling.