新秀丽(01910)今日盘中股价大幅下挫5.03%，引起了投资者的广泛关注。
消息面上，公司于今日早间发布了截至2025年12月31日的年度业绩报告，数据显示股权持有人应占溢利为2.89亿美元，同比下滑16.4%，销售净额亦同比下降2.5%。同时，公司预期2026年第一季度按固定汇率计算的销售净额将与去年同期大致持平，增长前景疲弱。此外，公司还宣布董事会主席Timothy Charles Parker将退任，由独立非执行董事Jerome Squire Griffith接替，这一高层人事变动也增添了市场的不确定性。
业绩报告指出，销售下滑主要由于宏观经济不明朗及消费者情绪疲弱，导致传统批发客户采购审慎。尽管直接面向消费者（DTC）渠道有所增长，但整体盈利能力和毛利率均面临压力。多重负面因素叠加，导致市场信心受挫，股价承压下行。
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