The global pool count exceeds 30 million units with steady growth momentum. According to WYBOTICS Co.,LTD's prospectus, global pool numbers reached approximately 32.9 million units in 2024, representing a compound annual growth rate (CAGR) of 4.3% from 2019-2024, with projected growth of 3.6% CAGR through 2029. Europe and North America lead in pool concentration, with the United States and Europe accounting for 34.3% and 28.3% respectively in 2024. Overseas pools are predominantly private, comprising 97.6% of global pools in 2024.
Swimming pools are prone to accumulating sediment, algae, and other contaminants while harboring bacteria, requiring cleaning at least once weekly during peak usage periods. Global pool cleaning-related expenditure reached $12.9 billion in 2024, with the pool robot industry achieving retail sales of $2.48 billion, representing a 15.7% CAGR from 2019-2024. Shipment volumes reached approximately 4.5 million units, with a 12.0% CAGR over the past five years.
Current Pool Robot Penetration at 26%, Retail Revenue Expected to Grow 11% Annually Over Next Five Years
As pool robots evolve from corded to cordless models and from basic functionality to intelligent systems, pool cleaning robot penetration rates have surged significantly, rising from 17.8% in 2019 to 26.2% in 2024. European, American, and Australian markets show penetration rates exceeding 30%. Global pool robot penetration is projected to reach 34.2% by 2029, with shipment volumes reaching 6.6 million units (8.3% CAGR for 2024-2029) and retail sales hitting $4.2 billion (11.1% CAGR for 2024-2029).
Cordless pool robots are expected to become the mainstream choice due to their hands-free operation and superior convenience and flexibility. Cordless pool robot shipments reached 2 million units in 2024, achieving an 80.9% CAGR from 2019-2024. By 2029, shipments are projected to reach 4.4 million units with a 17.1% CAGR, capturing 66% of the pool robot market.
Concentrated Industry Structure with WYBOTICS Leading Cordless Pool Robot Segment
Similar to robotic lawn mowers and vacuum cleaners, the pool robot industry exhibits high concentration. Based on self-manufactured product shipments, the industry's CR5 reached 74.9% in 2024, with Israeli company Maytronics leading at 34.8% market share and WYBOTICS ranking third with 9.2%.
In the cordless pool robot segment specifically, Chinese companies occupy the top five positions with a combined CR5 of 51.5%, where WYBOTICS leads with a 19.7% market share.
The pool robot industry is currently transitioning toward cordless and intelligent solutions, with product technology serving as the critical competitive factor. Product usability and durability remain primary considerations for consumers and distribution channels. Additionally, professional sales channels dominate pool robot distribution, with established partnerships and proven product quality creating channel barriers. Online and offline channels, manufacturing capabilities, and brand recognition also influence industry dynamics.
WYBOTICS Co.,LTD: Rapid Growth Through Amazon Channel Strategy with Industry Benefits and Channel Expansion Potential
Founded in 2005, WYBOTICS introduced its first lightweight product in 2009, pioneered cordless products in 2014, and launched AI-driven products in 2023, consistently leading revolutionary innovations in pool cleaning robots. The company offers comprehensive pool robot solutions including cordless, corded, and handheld models, ranking third globally and first domestically in pool robot shipments.
The company achieved revenue of RMB 540 million in 2024, representing a 30.8% CAGR from 2022-2024, and generated RMB 380 million in H1 2025, up 41.6% year-over-year. Key revenue breakdown: 1) By category, cordless pool robots accounted for 89.0% of 2024 revenue; 2) Beginning 2023, the company expanded aggressively into online channels like Amazon, with branded products comprising 72.4% and ODM business 24.6% of 2024 revenue; 3) Amazon dominated branded business sales channels at 78.7% in 2024, with other online platforms at 11.4% and offline at 9.8%, though H1 2025 showed significant growth in offline and other online platform revenue; 4) Geographically, revenue concentrates in Europe and North America, with North America representing 49.4% and Europe 40.1% in 2024.
The company demonstrates strong profitability with gross margin improving to 58.0% in 2024. Net margin declined to 13.0% in 2024 due to increased sales expenses for branded business expansion, achieving net profit of RMB 70 million.
Appotronics Corporation Limited Positions in Underwater Blue Light LiDAR, Potentially Accelerating Pool Robot Industry Development
Current intelligent pool robots primarily utilize ultrasonic (sonar) and visual navigation solutions. However, visual systems require high water clarity and brightness, while sonar provides limited detection accuracy, constraining further pool robot advancement. Traditional red light LiDAR used in vacuum cleaners suffers rapid underwater attenuation with detection ranges under 2 meters, making underwater application impractical.
Appotronics Corporation Limited Launches Industry's First Consumer and Professional-Grade Underwater Blue Light LiDAR
Appotronics Corporation Limited Far-sight D10 Underwater LiDAR
Appotronics Corporation Limited Far-sight T1 Underwater LiDAR
In September 2025, Appotronics Corporation Limited introduced the industry's first consumer-grade underwater blue light LiDAR Far-sight D10 and professional-grade Far-sight T1. Blue laser absorption rates in water are nearly 100 times lower than red light. Through proprietary blue laser technology, the company's underwater blue light LiDAR achieves detection ranges exceeding 10 meters. This technological breakthrough promises to enhance pool robot user experience and boost product penetration rates. Simultaneously, Appotronics Corporation Limited's strategic positioning in blue light laser core technology positions the company to benefit from pool robot industry growth.