Abstract

Rush Enterprises will report fourth-quarter results on February 17, 2026 Post Market. This preview compiles available recent financials and institutional commentary to frame expectations for revenue, profitability, and earnings drivers into the print.

Market Forecast

Market consensus and company guidance for the quarter are limited in public channels, and no consolidated forecast dataset is available. The absence of a current-quarter EPS, revenue, gross profit margin, or net margin forecast in standard datasets means investors will look to trends in parts and service and dealership throughput for signals. The company’s core revenue drivers are new and used commercial vehicle sales, parts and services, leasing and rental, and financial products; investors are focused on parts and service resilience and margin mix as unit demand normalizes. The most promising revenue stream remains parts and services, historically more stable through cycles, supported by a large installed base and growing service lanes.

Last Quarter Review

Rush Enterprises’ prior quarter delivered net profit attributable to shareholders of $66.69 million, representing a quarter-on-quarter change of -7.94%. Gross profit margin and net profit margin figures were not disclosed in the returned dataset, and adjusted EPS was not available, constraining direct comparability. By business mix, revenue contributions in the previous quarter were led by new and used commercial vehicles at $1.13 billion, parts and services at $642.66 million, leasing and rental at $93.30 million, financial and insurance at $5.58 million, and other at $4.37 million. The quarter underscored the continued importance of parts and services in supporting margin stability when new and used vehicle pricing tightens, with leasing and rental adding complementary annuity-like income.

Current Quarter Outlook

Main dealership operations and truck sales

New and used commercial vehicle sales remain the largest revenue line, and near-term performance will hinge on OEM build rates, dealer inventory turn, and retail pricing for used Class 8 units. If OEM allocations ease and fleet buyers pull back on replacements amid freight trends, unit volumes could soften, pressuring revenue while mix and floorplan expense management help protect gross profit dollars. Pricing dynamics in used trucks continue to be a key sensitivity; an orderly market with steady auction values would provide support, while another leg down in used values would risk higher reconditioning costs and lower gross per unit.

Parts and services

Parts and services has been the most resilient engine for profit due to maintenance demand from an aging fleet and shop capacity investments. Through-cycle stability in this segment can offset cyclicality in vehicle sales, and incremental service lane utilization can drive operating leverage if wage and parts inflation remain contained. Watch for growth in proprietary service programs and digital parts sales to sustain mid to high single-digit expansion, alongside potential upsell opportunities tied to telematics-driven maintenance schedules.

Leasing and rental

Leasing and rental revenue provides recurring cash flows and often carries attractive margins, though utilization and residual management will determine profitability. Stable freight demand supports utilization rates and can enhance price realization for renewals; conversely, weaker spot markets may temper fleet expansion from customers. Residual risk management is crucial if used truck values fluctuate, with potential swings impacting gains on sale at lease expiration.

Key stock price swing factors

Short-term equity performance is likely to respond to signals on margin mix, especially whether higher-margin parts and services continue to gain share versus lower-margin vehicle sales. Operating expense discipline, especially personnel and SG&A in a moderating demand backdrop, will influence operating margin trajectory. Capital deployment updates—such as buybacks or acquisition activity—could also shape sentiment if free cash flow remains healthy.

Analyst Opinions

Published analyst previews and ratings in the last six months are limited, and no clear majority view emerges from available commentary. Where accessible, opinions point to a balanced stance, with bullish arguments emphasizing defensive parts and service strength and cautious views citing used truck price normalization and lower fleet orders. Given the mixed nature of opinions, this preview highlights the stability of the aftersales platform as a buffer while acknowledging cyclical headwinds in new and used vehicle sales.