SAINT BELLA (02508) Achieves Major Milestone in Global Expansion, Targeting Key Markets in the US, UK, France, Thailand, and Australia

Stock News
Feb 11

SAINT BELLA (02508) has announced that its global strategic expansion plan has recently achieved significant progress. The group will expand its operations to the Eastern United States, the United Kingdom, France, Thailand, and Australia, establishing new service locations in these five international hubs. The group has already reached strategic partnership agreements with collaborators in cities including New York, USA; London, UK; Paris, France; and Bangkok, Thailand.

Board research has identified a significant and currently underserved demand for professional, high-quality postnatal recovery services in these five countries and regions. This demand presents strong commercial prospects. The Board has also observed the emergence of locally established postnatal care center brands in these markets, which have received very positive market feedback.

This expansion initiative aims to seize the current critical window of opportunity to establish brand influence and market position proactively. The Board believes this strategic expansion will deliver the following benefits to the group:

1. Deepening Global Network Layout: The five selected cities are all core hubs known for their concentration of high-net-worth individuals and highly developed high-end service industries. This move will significantly enhance the group's global brand influence and customer reach, laying a solid foundation for building a synergistic global service network. 2. Strengthening Competitive Barriers: The continued collaboration with world-class hotel brands ensures the highest standards in service delivery, creating a barrier built on premium resources. Furthermore, the group's unique and deeply integrated Eastern postnatal recovery culture within its service system forms a core perceptual barrier that is difficult for local competitors to replicate. 3. Validating Standardized Operational Systems: The simultaneous expansion into multiple countries validates that the group has developed a mature, reliable, and scalable standardized system for service processes, operational management, and personnel training. This will facilitate more efficient exploration of new markets in the future.

The Board is confident that this expansion aligns with the group's long-term development strategy and will provide new growth momentum. Moving forward, the group will continue to focus on global premier high-end markets. By delivering highly standardized services and exceptional customer experiences, it aims to meet the growing global demand for professional postnatal care services, thereby creating long-term and stable value for the company's shareholders.

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