尽管宏观经济挑战影响了短期业绩，Wingstop首席执行官迈克尔·斯基普沃思表示，这家连锁餐厅正在其关键战略举措上取得可衡量的进展。斯基普沃思在与分析师的电话会议中指出，公司正投资于新型后厨设备——被称为"Wingstop智能厨房"，该设备显著提升了全部门店网络的速度、准确性和一致性。
此外，Wingstop推出的忠诚度计划正推动更深入的客户互动，会员的订单量和消费频率均高于非会员。斯基普沃思强调："我们相信忠诚度计划将成为长期重要增长引擎，特别是在全国范围扩展业务并深度整合至数字生态系统之际。"他补充道，该连锁品牌还正加大营销力度以吸引更多顾客。
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