The global smart lawn mower robot brand ANTHBOT, under LDROBOT (01236), has announced the appointment of world-class goalkeeper Marc-André ter Stegen as its global brand ambassador.

ANTHBOT is the group's international smart robotic lawn mower brand, leveraging the company's core sensing technology to provide intelligent garden lawn care solutions to users worldwide.

In the months following the commencement of a major global football tournament in 2026, the collaboration will be progressively rolled out through integrated marketing campaigns across several key international markets.

These campaigns will encompass a full spectrum of touchpoints including digital advertising, social media, broadcast media, and offline in-store experiences.

The group is confident that this partnership will help elevate ANTHBOT's brand recognition and user reach in overseas markets.

It is also expected to strengthen the market influence of the group's intelligent garden care solutions and support its ongoing efforts to expand its global business operations.