Chinese automotive manufacturers achieved a record-high 9.8% market share in Europe's hybrid vehicle market in August, marking further progress in this increasingly important segment valued by both consumers and manufacturers.
According to data from research firm Dataforce, this monthly figure represents the fourth time this year that Chinese brands have set new record highs for market share in Europe's hybrid vehicle sector. In August, their electric vehicle market share reached 9.6%, showing a slight decline from July.
BYD, SAIC Group's MG brand, and other Chinese automakers have targeted Europe's growing electric vehicle market, putting pressure on established manufacturers such as Volkswagen and Stellantis NV with their competitively priced and attractive vehicle models.
According to the European Automobile Manufacturers' Association, pure electric vehicle registrations in the EU, UK, and European Free Trade Association countries increased by 26% through August this year, while plug-in hybrid vehicle sales grew by 28% - compared to overall powertrain sales growth of just 0.4%.