迪士尼将Disney Plus含广告套餐月费从9.99美元上调至11.99美元

美股速递
Sep 24

迪士尼宣布将对其流媒体服务Disney Plus的含广告订阅套餐进行价格调整,月费将从此前的9.99美元上涨至11.99美元,涨幅达到20%。

这一价格调整反映了迪士尼对其流媒体业务的重新定价策略,旨在提升该部门的盈利能力。Disney Plus作为迪士尼重要的数字业务板块,其订阅费用的调整将直接影响公司的流媒体收入表现。

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