DoorDash股价周二遭遇大幅下挫,此前杰富瑞以估值过高为由,将这家餐饮杂货配送平台的股票评级从"买入"下调至"持有"。分析师团队在维持看涨预期的同时,将目标股价从235美元上调至250美元。
"鉴于该股年内涨幅已达45%,且相对互联网板块存在120%的溢价,我们认为DoorDash卓越的执行力与增长潜力已被充分定价。"分析师在报告中强调。当日DoorDash股价应声下跌2.5%至236.77美元,创6月23日以来最低收盘价,表现远逊于同期下跌0.4%的标普500指数。
这份评级报告同时揭示了双重隐忧:DoorDash近期推出的"可负担计划"或将制约营收增长。通过增加促销折扣、降低非DashPass会员(该订阅服务提供专属优惠)服务费等举措,虽然能有效吸引用户,但每笔订单的利润空间正在被压缩。"降低客单价意味着平台抽成比例收缩,即便订单量上升,营收增长天花板已然显现。"分析师如此警示。
不过国际市场的开拓仍被视作关键增长引擎。分析师指出:"DoorDash在庞大目标市场的渗透率持续提升,叠加美国餐饮配送业务的稳健表现,其全球扩张战略正获得国际配送业务与新业务领域的强力支撑。"目前该平台业务已覆盖全球三十余个国家。
截至发稿,DoorDash尚未就评级调整作出正式回应。
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