8月27日晚间，知乎（股票代码：ZH）股价在夜盘交易中大涨5.31%，引发市场关注。这一涨势主要源于公司发布的2025年第二季度财报超出市场预期。
财报显示，知乎第二季度实现营收7.17亿元，经调整净利润为9130万元，连续三个季度实现盈利（Non-GAAP）。其中，付费阅读业务贡献了4.02亿元营收，占比达到56.1%；营销服务和职业教育业务分别贡献营收2.23亿元和6210万元。知乎创始人、董事长兼CEO周源表示，公司连续三个季度实现非公认会计准则盈利，体现了精细化运营策略的持续成效。
值得注意的是，知乎正积极布局人工智能（AI）领域。公司通过大模型和AI应用不断迭代AI能力，其AI搜索产品"知乎直答"持续强化社区专业内容和专家网络的全网效应。未来，知乎计划将"知乎直答"向AI agent方向迭代，打造成为用户的一站式生产力工具。这一战略有望进一步提升公司的竞争力和长期发展前景。
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