Pinduoduo Launches 100 Billion Support Program for Merchants and Consumers
Earnings Call
27 May
Pinduoduo has upgraded its 10 billion fee reduction program to a more comprehensive 100 billion support program. This strategic move aims to help merchants tackle new challenges, focusing on high-quality development. The program will increase investment in high-quality supply, expand support from top and mid-tier merchants to small and medium-sized businesses, and provide traffic resources, data support, and technological capabilities to empower smaller merchants. On the consumer side, the platform has introduced new subsidy policies, including a 10 billion merchant giveback plan and 10 billion in consumer coupons, to stimulate demand and benefit consumers across all product categories.Disclaimer: This earnings call summary is generated by AI and is for informational purposes only. Due to technical limitations, inaccuracies may exist. It does not constitute investment advice or commitments.
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