阅文集团（00772.HK）今日盘中表现强劲，股价大涨5.15%，引发市场关注。截至发稿时，该股报价30.35港元，成交额达5275.16万港元。
消息面上，阅文集团宣布战略投资Softopia超级元气工厂，正式入局毛绒潮玩赛道。这一战略举措被市场解读为公司拓展新业务领域的积极信号，推动了股价的上涨。
毛绒潮玩市场近年来在年轻消费群体中颇受欢迎，市场潜力巨大。作为内容生态领先企业，阅文集团此次跨界投资可能旨在将其丰富的IP资源与潮玩产业结合，创造新的增长点。投资者普遍看好这一战略布局对公司未来业绩的潜在积极影响。
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