异动解读 | Reddit夜盘大涨13.02%,因Q1营收激增69%且Q2指引超预期,AI广告工具成增长引擎

异动解读
May 01

社交媒体平台Reddit(RDDT)在今日夜盘交易中大幅上涨13.02%,引起了市场的广泛关注。

消息面上,Reddit公布了强劲的第一季度财报,营收同比增长69%至6.63亿美元,远超市场预期。同时,公司对第二季度的营收指引也给出了乐观预测,预计将达到7.15亿至7.25亿美元,高于分析师的普遍预期。公司表示,其人工智能驱动的广告工具正有效推动平台广告业务增长,这是业绩超预期的关键因素。

具体数据显示,Reddit第一季度日活跃独立用户数增长17%至1.268亿,全球平均每用户收入增长44%。公司活跃广告主数量同比增长了75%,连续多个季度表现强劲。此外,以绩效广告为代表的广告形式占广告总收入60%以上。这些强劲的基本面数据有力回应了市场此前对技术领导层更替的担忧,成为推动股价在夜盘大幅反弹的核心动力。

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