特斯拉今日盘中股价大跌8.66%,引发市场广泛关注。多方面因素导致该股近期承压。
首先是业绩承压。从数据上看,今年2月特斯拉在中国、欧洲、澳大利亚等多个主要市场的销量均出现大幅下滑。其中,2月在中国市场销量仅30688辆,同比暴跌近50%,创2022年8月以来新低;在澳大利亚则大跌71.9%。销量下滑无疑将给特斯拉一季度业绩带来压力。
其次,特斯拉CEO埃隆·马斯克频繁介入政治事务,备受质疑。有分析指出,马斯克对欧洲极右翼势力的支持,令部分消费者远离特斯拉产品,损害了品牌形象。同时,有评论人士亦批评了特斯拉用户界面和产品体验问题,质疑马斯克领导能力。
此外,目前特斯拉还面临来自本土品牌如比亚迪等的激烈竞争,车型生命周期亦告临近尾声,新车型产品落后也是拖累因素。高层人员离职等内部问题亦加剧了外界对特斯拉前景的疑虑。
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