FDA:减肥药Wegovy的电视广告要么是虚假的,要么具有误导性

老虎资讯综合
Feb 09

周一, 诺和诺德礼来 涨幅回落。报道称,美国食品药品监督管理局(FDA)告诉诺和诺德,减肥药Wegovy的电视广告要么是虚假的,要么具有误导性。

FDA称,这则电视广告“误导性地”暗示口服形式的Wegovy相较于其他减肥药物具有优势。根据该机构2月5日致诺和诺德的信函,其对广告中出现的“活得轻盈”和“前路可期”等宣传语提出具体质疑。“此外,这些宣传语误导性地暗示了超出实际体重减轻的益处,例如情绪缓解、心理负担减轻、为患者生活带来希望或方向,将药物定位为解决更广泛生活挑战的方案,而非针对特定疾病的治疗手段,”FDA表示。

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