撰文 | 何芙蓉 编辑 | 吴先之 当下,整个电商行业都在不遗余力的寻找第二增长曲线。 时间倒回两年前,此时的直播电商在带动抖、快新电商玩家崛起的同时,也承接起为淘宝、京东等传统平台创造新增长点的任务,如今天花板肉眼可见。 直播电商在模式上的创新带动了行业新的增长,但直播电商却不能撬动电商发展的原始逻辑,以搜索为主导的货架电商才是一个电商平台最基础的能力。 在存量竞争下,传统综合电商与直播电商...
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