智通财经APP获悉,年年卡(03773)盘初拉升,最高触及1.10港元升42.9%。公司宣布,已于1月份开始与中国著名的短视频社交平台合作开展本地生活数字营销服务。从年年卡公告数据来看,该平台疑似抖音。截至发稿,年年卡涨20.78%,报0.93港元,市值3.86亿港元。
2月6日晚,年年卡披露称,集团已于2023年1月份开始与中国著名的短视频社交平台合作开展本地生活数字营销服务,从而丰富其业务组合。年年卡公告称,与2021年相比,该本地生活服务平台上实现销售的商家数增长22倍,整体交易金额增长超过30倍。该数据与抖音去年下半年公布的本地生活业务相关数据吻合。年年卡强调,就本地生活服务提供线上营销服务预期将与集团现有业务产生协同效应并促进其整体发展。
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