Release Date: November 08, 2024
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
Q: Can you provide updates on the large technology company mentioned as a new mega brand customer last quarter? A: Richard Howe, CEO: The large technology company referred to is our largest platform client, one of the largest in the world. We are making progress and have signed up other large technology companies, though their revenue contribution is still small.
Q: What are the expectations for growth with the retailer and car manufacturer clients? A: Richard Howe, CEO: Budgeting discussions typically occur late in Q4 or early Q1. Currently, the focus is on maximizing ROI for the holiday seasons. Our KPI performance for these clients is outstanding, and we expect to outperform competitors in head-to-head tests.
Q: What will it take for clients to increase their usage of Inuvo's technology? A: Richard Howe, CEO: Two things are necessary: building strong relationships and overcoming the fear of change. We are investing in our sales teams to foster relationships and address the aversion to change.
Q: What does the M&A landscape look like for Inuvo? Are there acquisition targets, or is Inuvo a target? A: Richard Howe, CEO: It could be both. While our balance sheet limits acquisitions, we are in ongoing discussions with potential targets. Inuvo could also be an acquisition target due to our unique capabilities and patents in AI-driven advertising.
Q: How effective has Inuvo's marketing and advertising been over the past year? A: Richard Howe, CEO: We've improved our sales professionalism and contracted individuals with strong industry relationships. Conferences have been effective for networking, and we've increased our presence in industry publications and on LinkedIn, which has boosted our visibility.
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
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