“品质汉堡”的招牌,汉堡王快守不住了

氢消费
Dec 03, 2024

撰文|阿森编辑|杨勇来源 | 氢消费出品ID | HQingXiaoFei截止今年11月中旬,窄门餐眼共收录了国内汉堡炸鸡品牌851个,全国现有门店数高达28.1万家。在所有品牌当中,“品质汉堡”的招牌,汉堡王快守不住了。上个月,投资300万血本无归,且被品牌方签霸王条款供应劣质食材,一个三线城市汉堡王加盟商的“诉苦”,让消费者再度关注到这个老洋快餐品牌。根据艾媒数据显示,2023年中国西式快餐全...

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