质价比道路见成效,必胜客WOW开出200家门店

21世纪经济报道
Dec 28, 2024

2024年12月21日,必胜客WOW在南宁开出全国第200家门店,这距离5月份必胜客WOW在广州开出首店,才过去了7个月的时间。   作为百胜中国今年推出的创新模式,必胜客WOW的道路是成功的。相较于大家更为熟悉的常规必胜客,必胜客WOW顺应餐饮轻量化趋势,多数菜品价格在10-30元之间,主打“高质价比”。同时,通过独特的品牌定位与视觉形象设计,以年轻化品牌调性吸引年轻消费群体。  这符合公司的...

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