港股异动 | 餐饮股全线反弹 肯德基带头涨价餐饮价格战趋缓 消费券对餐饮业有直接拉动作用

智通财经
Dec 31, 2024

智通财经APP获悉,餐饮股全线反弹,截至发稿,呷哺呷哺(00520)涨5.1%,报1.03港元;海底捞(06862)涨4.9%,报16.26港元;海伦司(09869)涨4.49%,报2.56港元;九毛九(09922)涨3.26%,报3.48港元;百胜中国(09987)涨0.85%,报377.6港元。

消息面上,据新华网报道,12月24日,肯德基启动了近两年来首次产品价格调整,此次调价平均涨幅为2%,具体调整范围在0.5元至2元不等,旨在更好地适应市场成本变化。开源证券指出,肯德基、麦当劳、蜜雪冰城带头涨价餐饮价格战趋缓;2024年11月肯德基平均店效已同比转正,关注2025年低基数下的店效增长,以及餐饮行业高经营杠杆下的利润增长弹性。

此外,随着岁末年尾消费旺季的到来,多地启动新一轮消费券发放活动,加大对餐饮、文旅等消费领域的支持力度。国金证券指出,消费券发放进一步扩大了活动覆盖对象范围。消费券对餐饮业有直接拉动作用,有利于刺激当地餐饮行业的消费需求。中信证券指出,临近春节,叠加自上而下不断对内需的重视、政策预期升温,消费有望迎来新一轮反弹修复。

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