金吾财讯 | 东吴证券发研指,361度(01361)发布2024Q4经营数据:1)流水:24Q4主品牌线下/童装线下/电商流水分别同比增长约10%/10%-15%/30-35%。2)折扣:24Q4约为7-7.3折,保持相对平稳。3)库存:24Q4库销比4.5-5倍,延续Q3水平,180天内库存占比80%左右,库龄结构健康。该行指,24Q4大装推出第十代门店,童装继续推出第五代门店,并鼓励旧店型更新升级,同时推出超品店新业态,在面积、产品品类、产品深度上较常规门店均有提升,更加适应当前消费者消费习惯。在相对偏弱的消费环境下,线下流水增长主要来自于同店的增长,2024年大装店效约200-250万,童装店效约100-130万。该行表示,公司深耕大众市场,产品矩阵具备质价比优势,24Q4在国内消费偏弱的大环境下,流水保持领先同行的稳健较快增长,同时2025年前三季度订货会反馈积极。我们维持24-26年归母净利润11.31/13.29/15.48亿元的预测值,对应PE为7/6/5X,维持“买入”评级。
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