三言科技 2月14日消息，近日360集团创始人周鸿祎在某个节目中再次谈到自己做企业IP的话题。他表示第一是要放下身段，别高高在上。第二是放下面子，别总是有爹味儿的，去居高临下的教训别人。第三个呢，就是不要去包装人设，自己是什么样就怎么样。
他还提到一直有人拿他没有驾照的事来说，“其实我是不小心动了车圈的一些车评人的奶酪啊。所以当年有人就拿这个事来讽刺我，说这个你连车都不会开，因为车评人给汽车做宣传收很多钱。”
周鸿祎称自己去冲进来之后替所有的国内的友商都是义务宣传，自己就是当一个车的体验者而已。他还透露，今年春天肯定能把车学完。
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