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　　3月12日，权威市场研究机构艾瑞咨询发布了《2024年消费级 AR 眼镜市场动态与行业趋势洞察》报告，全面剖析了中国消费级 AR 眼镜市场的发展状况、技术演进路径与竞争格局。其中，星纪魅族凭借在光波导技术、AI 赋能及全生态布局方面的领先优势，位列“AR 眼镜五小龙”之首，AR眼镜销量及品牌热度均处于第一梯队，引领智能眼镜行业技术发展趋势。

　　“AR 眼镜五小龙”格局形成

　　2024 年，中国 AR 眼镜市场全年销量达到 28.6 万台，特别是在第四季度，随着更多品牌新品入市，销量创下新高。中国AR眼镜在供应链效率、本土化场景和政策支持上有着显著优势，以星纪魅族、Rokid 、XREAL 等为代表的 “AR 眼镜五小龙”已形成国内市场的主要竞争格局，未来有望通过“性价比+生态闭环”重塑全球市场格局。

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