霸王茶姬赴美IPO,离“东方星巴克”还有多远?

创伙伴
14 Mar

作者/高宇哲 编辑/刘杨 来源/豹变成立九年来,霸王茶姬创始人张俊杰多次提到过对标星巴克。去年5月,他在上海一场论坛上定下目标——2024年销售额全面超过星巴克中国。这一次,他给出了亮眼的数据:霸王茶姬2024年第一季度GMV已达58亿元,全年预计将超200亿。距离这个野心勃勃的目标提出不到一年,霸王茶姬迎来了另一个重要进展:2025年3月6日,证监会发文审批通过了霸王茶姬在美国的上市备案,意味着...

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