霸王茶姬赴美IPO:万店狂奔下的盈利塌方与资本幻灭

博望财经
17 Mar

文|司凡星来源|博望财经近期,霸王茶姬赴美IPO获证监会备案的消息,为新茶饮行业注入一剂强心针,却也揭开了一场资本狂欢与经营隐忧的博弈。这家以“东方星巴克”自居的品牌,凭借6300家门店和200亿元GMV的资本故事,试图叩开美股大门。然而,光鲜数字背后,行业暗流早已涌动。奈雪的茶市值蒸发92%、茶百道、古茗上市即破发,映射出新茶饮赛道从“规模神话”到“价值拷问”的残酷转折。当资本潮水退去,这场...

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