“燕窝第一股”燕之屋（01497.HK）盯上了“男总裁们”。红星资本局注意到，近日，万科创始人、74岁的王石宣布成为燕之屋新品“总裁碗燕”的代言人，更是打出“全球首款男人的燕窝”宣传语，一盒售价3168元（6碗）。3月19日，红星资本局从燕之屋线上和线下渠道了解到，这款“总裁碗燕”早在去年7月就已上市。燕之屋某城市代理商表示，因为主打男性市场，该产品相比普通款燕窝销量略差一点。截至目前，这款燕窝在...
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