营收跑不赢美的,盈利拼不过格力!海尔怎么赢?

Ofweek维科网
26 Mar

在竞争激烈的商业红海中,美的、格力与海尔这三大巨头犹如三国鼎立,一举一动皆牵引着行业目光。海尔集团近期动作频频,前段时间,海尔集团董事会主席、首席执行官周云杰因在两会人大代表通道与雷军同框被带火。随后海尔集团的高管们纷纷“出道”当起了“网红”,周云杰发布的第一条抖音视频更是强势登上热搜榜首。作为“白电三巨头”之一的海尔智家,一直比较低调,此次似乎欲借这股流量东风,进一步抢占消费者的AI家电心智,而...

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