3月28日晚间,腾讯(00700)旗下国民级手游《王者荣耀》突发大规模服务器崩溃,导致玩家无法登录、对局闪退等问题,#王者荣耀崩了#迅速登顶微博(09898)热搜。
经连夜抢修,官方于29日凌晨宣布修复完成,并补偿玩家10张积分夺宝券及2张排位保护卡。
作为日均活跃用户超千万的头部MOBA(多人联机在线竞技)游戏,《王者荣耀》服务器需承受晚间峰值流量压力,但此次突发异常未获有效缓冲。按其补偿内容市价估算,价值约50元/账号。
2024年财报显示,腾讯本土游戏收入1397亿元,同比增长10%。《王者荣耀》iOS端收入2024年第四季度同比下滑19.33%至6.79亿美元。
图片来源:腾讯官方公告
值得关注的是,腾讯2024年资本开支激增221%至767.6亿元,其中92%投向AI及算力基建,但游戏领域技术投入尚未完全转化为稳定性提升。
有分析师指出,游戏行业正面临“流量红利消退与体验升级”的双重挑战。腾讯需在AI赋能游戏智能性(如《王者荣耀》PVE模式优化)与基础设施弹性扩容之间取得平衡,服务器稳定性或成腾讯游戏守住多款“长青产品”基本盘的关键防线。
(文章来源:财中社)
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