CarMax to Monitor Consumer As it Pulls Long-Term Goals -- Market Talk

Dow Jones

Apr 10, 2025

1144 ET - CarMax will carefully monitor the consumer and the broader economy to adjust its strategy as needed, the car retailer's executives say on a call with analysts after the withdrawal of timelines for its long-term goals. One of the ways the company plans to reposition itself as it deals with the potential impacts of broader macroeconomic factors is through its advertising approach. CarMax will be launching a new marketing campaign over the summer that will bring its omni channel experience and its digital capabilities to the forefront for a broad set of consumers, CEO William Nash says. The company also seeks to further enhance MaxOffer to attract new dealers, expanding its access to directly sourced vehicles for credit, he adds. Shares drop 20% to $64.48. (sabela.ojea@wsj.com; @sabelaojeaguix)

(END) Dow Jones Newswires

April 10, 2025 11:44 ET (15:44 GMT)

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One of the ways the company plans to reposition itself as it deals with the potential impacts of broader macroeconomic factors is through its advertising approach. CarMax will be launching a new marketing campaign over the summer that will bring its omni channel experience and its digital capabilities to the forefront for a broad set of consumers, CEO William Nash says. The company also seeks to further enhance MaxOffer to attract new dealers, expanding its access to directly sourced vehicles for credit, he adds. Shares drop 20% to $64.48. (sabela.ojea@wsj.com; @sabelaojeaguix) \n</p>\n<pre>\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  April 10, 2025 11:44 ET (15:44 GMT)\n</p>\n<p>\n  Copyright (c) 2025 Dow Jones &amp; Company, Inc.\n</p>\n</font>","source":null,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>CarMax to Monitor Consumer As it Pulls Long-Term Goals -- Market Talk</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nCarMax to Monitor Consumer As it Pulls Long-Term Goals -- Market Talk\n</h2>\n\n<h4 class=\"meta\">\n\n\n<div class=\"head\" \">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Dow Jones </p>\n<p class=\"h-time\">2025-04-10 23:44</p>\n</div>\n\n</div>\n\n\n</h4>\n\n</header>\n<article>\n<font class=\"NormalMinus1\" face=\"Arial\">\n<p>\n     1144 ET - CarMax will carefully monitor the consumer and the broader economy to adjust its strategy as needed, the car retailer's executives say on a call with analysts after the withdrawal of timelines for its long-term goals. One of the ways the company plans to reposition itself as it deals with the potential impacts of broader macroeconomic factors is through its advertising approach. CarMax will be launching a new marketing campaign over the summer that will bring its omni channel experience and its digital capabilities to the forefront for a broad set of consumers, CEO William Nash says. The company also seeks to further enhance MaxOffer to attract new dealers, expanding its access to directly sourced vehicles for credit, he adds. Shares drop 20% to $64.48. (sabela.ojea@wsj.com; @sabelaojeaguix) \n</p>\n<pre>\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  April 10, 2025 11:44 ET (15:44 GMT)\n</p>\n<p>\n  Copyright (c) 2025 Dow Jones &amp; Company, Inc.\n</p>\n</font>\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"BK4588","symbol_name":"碎股","start_time":0,"source_url":"https://dowjonesnews.com/newdjn/logon.aspx?AL=N","article_id":"2526590210","we_media_id":"106","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2526590210","pubTimestamp":1744299840,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Dow Jones","introduction":"Dow Jones publishes the world’s most trusted business news and financial information in a variety of media.","home_visible":0,"id":"106","head_image":"https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99"},"summary":"1144 ET - CarMax will carefully monitor the consumer and the broader economy to adjust its strategy as needed, the car retailer's executives say on a call with analysts after the withdrawal of timelines for its long-term goals. One of the ways the company plans to reposition itself as it deals with the potential impacts of broader macroeconomic factors is through its advertising approach. CarMax will be launching a new marketing campaign over the summer that will bring its omni channel experience and its digital capabilities to the forefront for a broad set of consumers, CEO William Nash says. The company also seeks to further enhance MaxOffer to attract new dealers, expanding its access to directly sourced vehicles for credit, he adds. Shares drop 20% to $64.48. ","collect":0,"end_time":0,"defaultTopTitle":"","property":[],"viewcount":null,"language":"en","relate_stocks":{"BK4588":"碎股","BK4214":"汽车零售","BK4585":"ETF&股票定投概念","KMX":"车美仕"},"translate_title":"CarMax将在实现长期目标时监控消费者——市场讨论","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"KMX":1},"content_text":"1144 ET - CarMax will carefully monitor the consumer and the broader economy to adjust its strategy as needed, the car retailer's executives say on a call with analysts after the withdrawal of timelines for its long-term goals. One of the ways the company plans to reposition itself as it deals with the potential impacts of broader macroeconomic factors is through its advertising approach. CarMax will be launching a new marketing campaign over the summer that will bring its omni channel experience and its digital capabilities to the forefront for a broad set of consumers, CEO William Nash says. The company also seeks to further enhance MaxOffer to attract new dealers, expanding its access to directly sourced vehicles for credit, he adds. Shares drop 20% to $64.48. (sabela.ojea@wsj.com; @sabelaojeaguix) \n\n\n \n\n\n  (END) Dow Jones Newswires\n\n\n  April 10, 2025 11:44 ET (15:44 GMT)\n\n\n  Copyright (c) 2025 Dow Jones & Company, Inc.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":true,"code":"91000000","status":"200"}}}